Facebookers Unite!

Reports online show that nearly 2.7 million Facebook users are being urged to boycott the site next weekend as part of a protest for the new redesigned layout! What is even more interesting is that they are using Facebook itself to as a communication tool to pass on the word about the boycott!! They are communicating through what is now known as the fifith-largest Facebook social group.

Last week, Facebook chief operating officer, Sherryl Sandberg, was at a conference to discuss advertising methods though Facebook, however, the conversation quickly turned to to this topic instead. According to her, it was "good" to have so many consumers using Facebook to boycott Facebook! She was said, "We are trying to make the world more transparent, to give people more options to share." She said this has happened several times before, but, obviously not to this extent. However, she also said that they were optimistic that people would learn to love the new site, as it is, just like they learned to love the Newsfeed when it first appeared.

This is yet another example of how social media groups can make an impact on a larger scale. Now, after seeing her uneasyness about going back to the old layout, I am not sure whether this group will actually be able to make a difference, however, it is good to see that they are not obvlivious to the complaints of the users.